Some people call me an OG of wedding business marketing, but deep down I'm just another person wearing PJ bottoms on Zoom. I swear a lot, I share my struggles, and I don't pretend to be better than anyone else.
If Google Analytics confuses and befuddles you, this is the podcast episode for you. It’s a powerful tool, but only if you know how to use it. Today’s guest is an expert in helping wedding business owners like you figure out the information Google Analytics is giving you and turn it into meaningful action in your business.
Shea Bailey is and SEO & Google Analytics expert and the other half of a great husband and wife team. He takes care of the tedious, less glamorous behind the scenes work for their businesses and their clients. He spends his days analyzing – everything. From the content you have on your site, to how to improve conversion rates by using your Google Analytics and improving your visitors user experience. And then he makes changes, clicks some buttons, and then he analyzes again. It’s a process, and he loves doing it!
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