Some people call me an OG of wedding business marketing, but deep down I'm just another person wearing PJ bottoms on Zoom. I swear a lot, I share my struggles, and I don't pretend to be better than anyone else.
Engagement season is right around the corner. Is your marketing ready for those newly engaged couples?
40% of all engagements occur between November and Valentine’s Day with the bulk of them occurring between Christmas and Valentine’s Day. According to WeddingWire, Christmas Day repeatedly tops the most popular days to get engaged followed by Valentine’s Day, Christmas Eve, New Year’s Day, and New Year’s Eve. That means there will soon be a whole lot of engaged couples who are excitedly researching wedding vendors!
All of these excited engaged couples are celebrating and starting their planning right away. Planning a wedding is exciting and they dive in headfirst which is why you and your marketing needs to be ready for them. This is the time when your marketing should be absolutely on point so you can attract your ideal clients. In this episode, you’ll learn how to determine if your marketing is ready for engagement season and what you can do to get it ready.
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