Episode #19: How To Get More Word Of Mouth Referrals With Nate Grahek
Most people think that word of mouth referrals are something that just happen without you having to do anything but you can drastically increase your word of mouth referrals by doing simple things like asking for them. There are all sorts of ways that you can increase your word of mouth referrals and that’s what today’s episode focuses on.
Photographer, Educator, Tech Maven, and Entrepreneur, Nate is passionate about helping others do more of what they love. After seeing his own portrait clients reaction to the custom mobile apps he was building for them, Nate founded StickyAlbums.com in 2012 to let all photographers easily create custom branded mobile apps for each of their clients, grow their word-of-mouth referrals, and their business.
In this episode we’ll cover:
- How to get better and more word of mouth referrals
- Why you must educate your customers
- Why showing is more powerful than telling
- How Nate built a business around helping people improve their word of mouth marketing in an unexpected way
- How StickyAlbums actively encourages word of mouth referrals
- How StickyAlbums has impacted print sales for the photographers using it
- Why you need to build strategy time into your calendar and separate it from your creative time
- The 80/20 rule
- How non-photographers can use StickyAlbums to generate referrals
- Using StickyAlbums in your ninja relationship building strategy to connect with influencers
- How you can use StickyAlbums to get email subscribers
- How to stay clear about the cost and ROI (return on investment) of your marketing
- Nate’s prediction on where technology will take our businesses next
Resources & Links mentioned in this episode include:
The Inner Circle
Episode #1: Making More Money By Outsourcing With Jared Bauman
Seth Godin
Fizzle.co
The Moth Podcast
CallLoop
Contest: Win 1 year of Sticky Albums & 1 year of The Inner Circle
More from Nate:
Website: www.stickyalbums.com
Twitter: www.twitter.com/stickyalbums
Facebook: www.facebook.com/stickyalbums
Click here to save $40 on StickyAlbums
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